Valor Wines

1) Noun. Boldness or determination in facing great danger, especially in battle; heroic courage;
2) Le Valor - French for “the Value”
3) “VAL” from LaVallee and “OR” from Sinor

Valor was born back in 2006 when Cheri and I jumped off the end and went self-employed. It was recommended to us by those with more business experience to have a parent company and have Sinor-LaVallee be a DBA under that company. To that advice Cheri came up with Valor and it is perfect. Having a second label will allow us to play around with different grapes and sources and not have the Sinor-LaVallee label get distractive. For those that have been with is for some time may remember very small amounts of Petite Syrah and Zin that we have done with Valor some vintages ago. Rumor has it that some of these sold out wines may get shared with members of our wine club. Stay tuned.